top of page

DATA PROTECTION &
PRIVACY POLICY

Jackie Archer Coaching (“we”, “us”, or “our”) is committed to protecting your privacy and handling your personal data responsibly.

 

This Privacy Policy explains how we collect, use, store, and share personal information in accordance with:

• The UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018

 

We are registered as a Data Controller with the UK Information Commissioner’s Office (ICO)

Registration Reference: ZB868080

 

1. Who We Are

 

Jackie Archer Coaching provides online life coaching and in-person Equus Coaching. We are based and operate out of the UK and so are guided by UK GDPR laws and the Data Protection Act 2018.

 

2. What Personal Data We Collect and Why

 

We collect and process the following categories of personal data:

​

  1. Identity Data – Name, date of birth, pronouns (for identifying and addressing you appropriately)

  2. Contact Data – Email, phone number, mailing address (for communication and service delivery)

  3. Payment Data – Invoicing details, but we do not store full card or banking info; this is processed securely via third-party payment processors

  4. Health & Background Info – Any details relevant to your coaching goals, collected only with your explicit consent

  5. Technical & Usage Data – IP address, browser type, usage statistics (for site analytics and performance improvements)

 

You provide this data voluntarily when booking, completing intake forms, or interacting with our website.

We do not knowingly collect data from children under 13.

 

3. How We Use Your Data

 

We use your personal information to:

​

  1. Deliver coaching services and respond to your inquiries

  2. Schedule and manage sessions

  3. Send service updates and optional email communications (only with consent)

  4. Comply with applicable laws and tax requirements

  5. Improve our website and service offerings

 

We will only send you marketing or informational emails if you have explicitly opted in, and you may unsubscribe at any time.

 

4. Lawful Bases for Processing (UK GDPR)

 

We process personal data under the following lawful bases:

​

• Consent – You’ve given clear permission (e.g., intake forms, email opt-ins)

• Contract – Data necessary to provide paid services to you

• Legal Obligation – For record-keeping, tax, or regulatory compliance

• Legitimate Interest – For running and improving our services (balanced against your rights)

 

5. Your Privacy Rights Under UK GDPR

​

• Right to access your personal data

• Right to rectification (correct incorrect info)

• Right to erasure (“right to be forgotten”)

• Right to restrict or object to processing

• Right to data portability

• Right to complain to the ICO

​

 

To exercise any of these rights, email us at: jackiearchercoaching@gmail.com

 

6. International Clients and Data Transfers

 

Our business is based in the United Kingdom and we comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

 

If you are based outside the UK, including the United States, we may collect and process your personal information in order to provide our services. This means that your data may be transferred to and stored in the UK. Where we use service providers or platforms located outside the UK (for example, cloud-based software in the US), we take steps to ensure appropriate safeguards are in place to protect your information. These may include the use of Standard Contractual Clauses or providers certified under recognised data transfer frameworks.

 

By engaging with our services, you acknowledge that your data may be transferred internationally and processed in accordance with this Privacy Notice.

 

7. Data Retention

​

This schedule outlines the recommended retention periods for client records in line with UK GDPR,

Data Protection Act 2018, and professional body guidance (e.g., BACP and ICF). Retention periods are

based on whether services are therapeutic or non-clinical (e.g., coaching).

​

We retain your personal data only as long as necessary to:

  1. Deliver services

  2. Fulfill legal and tax obligations

  3. Resolve disputes or enforce agreements

​

​

​

Typical retention period for your information -

  • Client contact details -  6 years after last session (for follow-up or testimonials, if consented)

  • Coaching session notes - 6 years (for professional liability reasons)

  • Financial records -  (invoices, payments) 7 years (tax purposes)

  • Email or marketing opt-ins -  until consent is withdrawn

​

Records are stored securely, with access limited only to authorised persons. After the retention period, records are securely destroyed or anonymised in compliance with UK GDPR.

 

8. Data Security

 

We use appropriate physical, technical, and administrative safeguards, including:

• Secure cloud-based scheduling and file storage

• Strong access controls and password protection

 

9. Cookies and Website Analytics

 

Our website may use cookies and tracking tools to monitor traffic and improve user experience. You can manage your cookie preferences via your browser settings.

 

10. Data Sharing

 

We do not sell, rent, or share your personal data for marketing. Data is only shared with:

• Secure third-party payment and scheduling platforms (e.g., Stripe, Calendly)

• Legal or regulatory authorities if required by law

• Web analytics tools with anonymized tracking

 

All third parties are bound by data protection obligations.

​

11.  Google Analytics

​

Each time you visit a website, Google Analytics automatically tracks information such as (but not limited to) your geographical location, IP address, browser type, browser version, operating system, referral source, page views, length of visit, the times and dates you visit the site, navigation paths, and whether you are a new visitor or a returning visitor.

​

When you visit www.jackiearchercoaching.com, the information collected by Google Analytics may be used by me to customize the website according to your interests and help improve products and services.

 

12. Links to external websites

​

The website may contain links to other websites of interest. However, once you have used these links to leave  www.jackiearchercoaching.com, you should note that I do not have any control over that other website. Therefore, I cannot be responsible for the protection and privacy of any information that you provide whilst visiting such sites, and such sites are not governed by this privacy policy. You should exercise caution and look at the privacy statement applicable to the website in question.

 

13. Contact Details

 

Jackie Archer Coaching

jackiearchercoaching@gmail.com

 

14. Policy Changes

 

We may update this Privacy Policy to reflect legal or operational changes. The most recent version will always be available on our website with the effective date clearly shown.

​

bottom of page